Lightful Learning

Lightful's BRIDGE programmes help nonprofits to build resilience in digital growth and engagement

BRIDGE programmes are proven to grow digital skills and increase effectiveness for nonprofits through a combination of tools and support, building online confidence and resilience


Methodology intro

Learning that delivers results

BRIDGE programmes are delivered through a variety of formats to adapt to people’s differing learning needs and time availability.

We use a combination of masterclasses, one-to-one coaching, on-demand bitesize content, and provision of purpose-built digital tools.


Delivered by digital experts, including Lightful’s Senior Advisor and bestselling nonprofit author Beth Kanter, these regular live sessions range from traditional keynote talks on important topics, to more informal drop-in sessions which allow for more audience interaction and questions.

Sessions are regularly added in response to new priorities and trends, highlights include:

  • Ethical storytelling

  • Cyber security

  • Giving circles

One-to-one coaching

One-to-one coaching is the most popular element of BRIDGE. Our in-house team has a wide range of expertise, developed while working with leading charities, giving platforms and consultancies. They bring direct experience and understanding of what participants are going through so they are in the ideal position to provide the best support. We match a dedicated specialist with each organisation offer clear and actionable advice.

Topics covered in these sessions have included:

  • Social media strategy

  • Facebook fundraising

  • Planning for a digital campaign launch

On-demand content

BRIDGE includes a range of bitesize content that can be accessed at any time, on any device, designed with the needs of time-poor learners in mind. Content is grouped into themes to make it easy to dip in to, even with limited time. Participants can explore the topics most relevant to them at their own pace through multiple playlists of videos and interactive articles.

Playlists include topics such as:

  • Understanding your Audience

  • Digital Fundraising

  • Storytelling with Impact


BRIDGE participants benefit from premium level access to Lightful's suite of tools which have been built exclusively for nonprofits.

Lightful Academy is an easy to navigate learning platform that hosts all Lightful’s exclusive on-demand content. Participants can drive their own learning and consume the most relevant content for them, whenever suits them.

The award-winning Lightful Social Platform is a social media management tool designed specifically to support small to medium-sized charities to run effective campaigns using Facebook, Twitter, LinkedIn and Instagram.

Participants can use these tools to:

  • Speed up social scheduling

  • Increase reach, engagement and impact

  • Save time and effort

Crete for life

Crete for Life
BRIDGE participant

BRIDGE was the best thing that happened to our organisation in 2020. Thank you for all your work.

Mari Kuraishi

Mari Kuraishi
President, Jessie Ball duPont Fund

Our grantees have seen amazing results using Lightful's digital tools and training, which is especially important during a time when expanding their digital storytelling and online donor engagement is critical to their survival. Thanks to the BRIDGE program, our grantees are better positioned to achieve the exceptional results that help them better serve their clients now and into the future.

Some BRIDGE participants

Results and feedback of previous BRIDGE participants

Increase in online fundraising year on year
Increase in confidence in digital skills
Increase in audience growth rates
Increase in rate of online engagement
of BRIDGE participants met or exceeded their fundraising targets
of participants report that BRIDGE will continue to impact their organisation for years

Contact us

Want to learn more?

Email Jonathan and start a conversation

Jonathan Waddingham
Managing Director, Lightful Learning

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