Category: Vaccine Trust
Vaccine hesitancy - supporting communities experiencing racial inequality
We’re more than 18 months in the pandemic and we’re still seeing misinformation spreading online. Black, Asian and Minority Ethnic (BAME) communities have been disproportionately impacted by COVID-19. Mistrust created by historical racism and health care inequalities has given space to the rise of misinformation and disinformation.
Tereza Litsa
Digital Engagement Manager
06 Oct 2021
To build trust in the vaccine for the entire population, we need to be both community-first and digital-first
Despite the promising news of vaccines rolling out to combat COVID-19, mistrust and discord challenge their adoption. Concerns have been raised about the take-up of the Covid vaccine among Black, Asian and Minority Ethnic (BAME) communities that have been disproportionately impacted by the pandemic.
Tereza Litsa
Digital Engagement Manager
10 Feb 2021
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Jonathan Waddingham
Chief Product Officer