The BRIDGE programme

Building Resilience In Digital Growth and Engagement

BRIDGE is Lightful Learning's flagship programme for impact organisations looking to future-proof their operations at a time of great change

A BRIDGE to a better world

The BRIDGE programme works with international foundations, companies and donors to build the digital capacity of their grantees.

Over six or 12 months, BRIDGE teaches participants the skills they need to increase their effectiveness across digital channels and raise more funds online.

Flexible and scalable

The programme is designed for grassroots organisations and small to mid-sized charities from around the world.

BRIDGE can be adapted to meet the diverse needs of our funding partners and their grantees, with content customised to a particular geographical region (e.g. Sub-Saharan Africa, Greater London) and/or for a specific cause area (e.g. Women & Girls, Environment).

What BRIDGE provides

BRIDGE objectives

The goal of the BRIDGE programme is to build participants’ confidence in three areas - strategy, storytelling and fundraising - so that they gain the knowledge, understanding and experience to reach more people and raise more funds.

  • Design a strategy to grow audiences across the globe

  • Become expert digital storytellers

  • Raise more funds through effective digital campaigns

Participants learn how to think strategically about their digital presence and develop the skills they need to execute effective online campaigns by using a wide range of digital tools. And if they ever need extra help, they can call on expert support over the course of a six or 12 month programme.

Skills

You will leave BRIDGE confident in your abilities to:

  • Develop the core skills needed to become more resilient when using digital

  • Build a strategy to help plan, run and analyse social media campaigns in order to reach and engage a wider audience

  • Learn best practice from strategic masterclasses on key digital and social media topics delivered by sector experts

Tools

Learn when you want, how you want and take your knowledge from the classroom to the community with:

  • Premium level access to the award-winning Lightful Social Platform and the Lightful Learning website for the duration of the programme to support learning and doing

  • The Lightful Social Platform is a social media management tool designed specifically for small to medium-sized charities that speeds up social scheduling, increases impact and saves time

  • Lightful Learning is a comprehensive library of e-learning content, which includes a syllabus of on-demand videos as well as downloadable templates and resources

Support

Active learning tailored to your needs will keep you motivated and engaged via:

  • One-to-one support with our experienced relationship management team

  • Peer network and group sessions that let you learn from the practical experience of other participants

  • Learning playlists full of topics relevant to you, customised to your skill level

  • Frequent guest talks from sector thought leaders and expert Q&As

Impact of BRIDGE

64%
Increase in total funds raised year on year
54%
Increase in audience engagement
25%
Increase in confidence in digital skills
3x
Increase in social media follower engagement
24%
Increase in fundraising after attending four or more 1-1s
2x
Increase in audience growth rates
Crete for Life
BRIDGE participant

BRIDGE was the best thing that happened to our organisation in 2020. Thank you for all your work.

Lightful Learning case study

Jessie Ball duPont Fund

In September 2020, the Jessie Ball duPont Fund funded 90 charities and nonprofits to take part in a six month digital fundraising focused BRIDGE programme
Read case study
Learning
Through the BRIDGE programme, participants gained key skills in storytelling and online fundraising which allowed them to raise over $5 million
Mari Kuraishi
President, Jessie Ball duPont Fund

Our grantees have seen amazing results using Lightful's digital tools and training, which is especially important during a time when expanding their digital storytelling and online donor engagement is critical to their survival. Thanks to the BRIDGE program, our grantees are better positioned to achieve the exceptional results that help them better serve their clients now and into the future.

BRIDGE funders and participants

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Want to learn more?

Email Jonathan and start a conversation

Jonathan Waddingham
Managing Director, Lightful Learning

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A BRIDGE to a better world

A BRIDGE to a better world

The BRIDGE programme works with foundations, companies and donors to grow the digital capacity of their grantees. It builds participants’ confidence in three areas - strategy, storytelling, and fundraising - and results in:

  • Increased fundraising

  • Amplified awareness

  • Increased digital confidence

Learn more

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  • Increased revenue

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  • Increased digital confidence

Contact us to learn more

Amplify

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  • Increased individual impact

  • Amplified awareness

  • Increased digital confidence

Contact us to learn more