Tag: Giving Tuesday

This week we’ve hosted a free webinar with a wonderful panel on community outreach for #GivingTuesday.

Giving Tuesday is an annual day of giving, which takes place after the consumer excess of Black Friday and Cyber Monday. This year, as a response to Coronavirus, they launched #GivingTuesdayNow – a global day of unity “where we can all come together to recognise, celebrate and give thanks for the incredible outpouring of compassion we have witnessed during this crisis.” It took place on Tuesday 5 May and trended all day on Twitter.

We’ve had a fantastic webinar this week inviting @GivingTuesday and @GivingTuesdayUK to talk about #GivingTuesdayNow and how charities and individuals can join the day.

#GivingTuesday is a global movement of generosity and it makes a great opportunity for charities and nonprofits to come together to celebrate their inspiring work. #GivingTuesday 2019 had been a great success and it was very inspiring seeing organisations sharing their messages of how they’re working towards changing the world.

The eighth episode of the Reclaim Social Podcast is now live! 🎉 We’ve talked to Asha Curran, CEO of Giving Tuesday, to find out more about her inspiring work, how the idea of #GivingTuesday started back in 2012 and how it ended up into a global movement of generosity in more than 60 countries.

#GivingTuesday is a global community with millions of people celebrating and inspiring generosity. Last year alone, more than $400 million has been raised online. This year, charities and nonprofits from more than 150 countries are coming together on December 3 to share their story and be part of the big day.

Here at Lightful it’s been both a busy and rewarding year. We’ve run lots of user-testing sessions to improve the platform, launched #ReclaimSocial, spoken at conferences and events, built websites for clients, launched three training programmes (more on that in 2019) and we were even up for an award!

Yesterday saw the fourth annual Giving Tuesday in the UK and once again, it trended on Twitter all day. No doubt CAF, who runs Giving Tuesday in the UK, will release some stats of how much was raised in due course but for now, let’s take a look at how charities got involved.

What’s Giving Tuesday, I hear you ask? Giving Tuesday is a global day of giving and takes place on Tuesday 27th November. It follows after Black Friday and Cyber Monday to counteract the consumerism of those two days. It’s about making one day count by giving time or money to good causes and it’s really easy to get your company involved. Last year it raised over $300 million globally! In the UK it always trends all day long on Twitter and this year over 2,000 charities have signed up to take part. So how can you get involved?

Giving Tuesday 2018 is fast approaching and it’s time to start planning the goals and content for your campaign. It’s a fantastic opportunity to raise awareness of your cause, recruit volunteers or ask for donations, on a day where everyone is feeling generous and is inspired to get involved.

To mark World Social Media Day on Saturday, we asked a few people in the sector what their standout moment or moments on social media have been. Some have chosen personal moments whilst others have chosen moments not related to them. One thing is for sure, social media has certainly proved to be a force for good.

We’re only a few days away from the sixth annual #GivingTuesday, a global day of giving that celebrates the power of social media for good causes. Have you got your campaign planned yet? If not, read on! It’s not too late to join in. You can also create your campaign with our Story Builder feature – it’s free!