Tag: visual content

It’s that time of the year when lots of charities run campaigns to raise awareness and/or funds for their cause. Christmas is one of the most important times of the year for charities to fundraise but it’s also a really crowded space. Last year you loved our Five of our favourite charity Christmas campaigns post so we’ve done one for 2018! Here are five Christmas campaigns that stood out.

A little birdie told us (ok, our built-in awareness days calendar) that it was World Emoji Day on Tuesday.

This blog post comes with a caveat. Whilst the heading implies that the charities below are ‘winning’ at Pinterest – meaning they are using it successfully – they are and they aren’t. Keep reading and I’ll explain why…

User-generated content is gold dust for charities but how can you get supporters to create their own content for your campaign? Wednesday 11th April was World Parkinson’s Day and Parkinson’s UK, along with their supporters, took over Twitter with the #UniteForParkinsons hashtag. We spoke to Kat Cimetta, Senior Digital Marketing Officer (social) at Parkinson’s UK, about the campaign.

I don’t know about you, but I love seeing what organisations come up with for April Fool’s Day and whether they’ll catch me out or not. Over the years, charities have been upping their April Fool’s game and some of their stories are really convincing! Here are a few that I spotted. Were you fooled by any?

A quick look at the most popular social platforms shows that social media has become more visual through the years. As it becomes harder to stand out on news feeds, images and video can help you create more appealing content.